EYE MAKEUP – 100% PURE®

Natural Eye Makeup

Why natural eye makeup? Since the pores around your eyes are the smallest and most sensitive part of your skin! Our eye area is seven to ten times thinner than the rest of our face, hence why signs of aging appear around our eyes first. So, natural eye products only make sense. 100% PURE®’s natural eye creams address anti-aging concerns such as help reduce the appearance of wrinkles, fine lines, sagging, creepiness, puffiness, brightening dark circles. And our natural eye makeup accentuates your eyes, whether you want a natural, daytime look or a glamorous one for a night out on the town.

Natural eye makeup from mascara to eye shadow that’s Better to Wear Than Not to Wear. We use natural eye makeup ingredients such as: Organic Green Tea, Vitamin E, Avocado Butter, Rosehip Oil, Peaches, Apricots, Squash, Black Currant and Red Wine Resveratrol. Natural eye makeup that lengthens lashes: take your pick of our two natural mascaras! Both our Maracuja Oil Mascara and our Ultra Lengthening Mascara are infused with lash conditioning nutrients. Of course we’ve got nothing but the purest ingredients in our natural eye liners, healthy eye shadows and natural eyebrow powder gels, too.

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Fruit Pigmented® Eye Shadow

Rated 5.00 out of 5
RM129.00

Fruit Pigmented® Natural Vegan Cruelty Free Gluten Free Our pressed eye shadows are colored with vibrant, vitamin-rich fruit pigments and natural mineral shimmer for gorgeous, long-lasting color payoff. PRODUCT DETAILS Our glamorous pressed powder eye shadows are colored with vitamin-rich fruit pigments and responsibly sourced mica, to offer a versatile range of matte, metallic, and shimmer shades. This formula delivers medium to full buildable opacity, perfect for creating anything from sultry smokey eyes to subtle nude eye makeup looks.

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Green Tea Fiber Brow Builder

RM179.00

Fruit Pigmented® Natural Vegan Cruelty Free Gluten Free
Lightweight eyebrow gel defines and sculpts for a full, more polished look. Green tea leaf fibers add volume, while Pro Vitamin B5 and Vitamin E strengthen.

SOURCE Made in USA

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Creamy Long Last Liner: Blackest

RM169.00

DESCRIPTION For anyone desiring a long lasting, creamy pencil liner. Vegan

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Creamy Long Last Liner: Dark Cacao

Rated 5.00 out of 5
RM169.00

Fruit Pigmented® Natural Vegan Cruelty Free Gluten Free Creamy, long-lasting pencil eye liner glides easily onto lids to line and define your eyes. Jojoba, chamomile butter, and mango seed oil moisturize and nourish skin while ensuring a smooth, flake-free application with every use.

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Fruit Pigmented® Berry Naked Palette

RM379.00

Fruit Pigmented® Natural Vegan Cruelty Free Gluten Free Fruit Pigmented® makeup palette of nude, blush, and metallic tones. Includes eyeshadows, blush, and highlighter colored from fruit and vegetable pigments. SOURCE Made in USA

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Fruit Pigmented® Better Naked Palette

RM379.00

DESCRIPTION Better Naked Palette amplifies rosy, taupe, and beige toned nudes with shimmery, gilded metallics. Pigmented from antioxidant rich fruits, vegetables, tea, and other skin beneficial plants. Healthy, natural color cosmetics formulated with skin nourishing nutrients. This deluxe palette features a highlighter, blush, and 3 stunning eye shadows. USA CUSTOMERS' REVIEWS

Love this palette All of these colors are stunning and beautiful. They are unique but still perfect for neutral everyday wear. ★★★★★
Nikki P. (Verified Buyer in USA)

Favorite Palette debated purchasing this because I tend to only use 1 or 2 shades in the palettes. I absolutely love and use all of the shades in this one. I am currently light to light medium, and this palette will continue to be my "go to" when I tan. It's perfect for various occasions/ looks (natural, every day, date night, dramatic, etc). I will repurchase. ★★★★★
Bry (Verified Buyer in USA)

Perfection in a palette! I am super impressed with these beautiful colors, their pigmentation, and their staying power! Seriously love this palette and I'm so amazed with the quality of 100% pure products!! ★★★★★
Hannah A (Verified Buyer in USA)

Stunning I’m in love with this palette and use it every day! The highlight and blush are lovely and can be used as shadows. All the powders have lasting power and no fall out. Highly, highly recommend! ★★★★★
Allie (Verified Buyer in USA)

Beautiful palette I love this palette! The colors are beautiful and bold but create such a natural look! ★★★★★
Brittany (Verified Buyer in USA)

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Long Last Liquid Eye Liner: Dark Chocolate

Rated 5.00 out of 5
RM199.00

Fruit Pigmented® Natural Vegan Cruelty Free Gluten Free DESCRIPTION Liquid liner richly pigmented from crushed, micronized black tea leaves instead of harsh synthetic dyes. Long lasting, smudge-proof for all day wear. Safe and gentle enough for sensitive eyes - no artificial fragrances, no chemical preservatives or any other toxins for your sensitive eyes. Water resistant. SOURCE Made in USA

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Fruit Pigmented® Ultra Lengthening Mascara – Black Tea

Rated 4.67 out of 5
RM199.00

DESCRIPTION Our Fruit Pigmented® Ultra Lengthening Mascara lengthens and separates lashes without clumping, smudging, or flaking. Fitted with a slim hourglass wand to coat each lash in healthy conditioners and stunning natural pigment from black tea, berries, and cocoa. This mascara formula is water resistant and free of coal tar, teflon, and other toxic petrochemicals. Black Tea is a midnight black. VEGETARIAN

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Long Last Brows: Soft Brown

Rated 5.00 out of 5
RM169.00

DESCRIPTION Multi-tasking brow gel to shape, fill and set. Natural pigments of cocoa beans and black tea leaves to give natural looking, rich color. Conditioning ingredients for healthier eyebrows. Vegan

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Long Last Brows: Medium Brown

Rated 5.00 out of 5
RM169.00

DESCRIPTION Multi-tasking brow gel to shape, fill and set. Natural pigments of cocoa beans and black tea leaves to give natural looking, rich color. Conditioning ingredients for healthier eyebrows. Vegan

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Long Last Liquid Eye Liner: Black Tea

Rated 4.33 out of 5
RM199.00

Fruit Pigmented® Natural Vegan Cruelty Free Gluten Free DESCRIPTION Liquid liner richly pigmented from crushed, micronized black tea leaves instead of harsh synthetic dyes. Long lasting, smudge proof for all day wear. Safe and gentle enough for sensitive eyes - no artificial fragrances, no chemical preservatives or any other toxins for your sensitive eyes. Water resistant. SOURCE Made in USA

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Fruit Pigmented® Pretty Naked Palette

Rated 5.00 out of 5
RM379.00

DESCRIPTION This Pretty Naked Palette will make you look gorgeous, naturally. Soft, neutral tones that will enhance and beautify without making you look too made up. 100% Natural, nourishing formulas packed with antioxidants, vitamins and beautiful colors from pigments of fruits, seeds, flowers and vegetables. To create a variety of perfectly pretty looks, use our extensive collection of Cruelty-Free brushes. Vegan

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