• Natural icon - Product Page Natural   Vegan icon - Product Page Vegan   Cruelty free icon - Product Page Cruelty Free   Gluten free icon - Product Page Gluten Free DESCRIPTION Hydrating rose cleansing water gently rinses away makeup, sunblock, excess oil, pollution and other impurities while anti-inflammatory cornflower and mallow soothe your skin. Formulated without sulfates, harsh detergents, artificial fragrances, chemical preservatives or any other toxins.   USA CUSTOMERS' REVIEWS
    Pleasantly surprised I was really surprised by how much makeup & dirt this removed. It smells really nice and very gentle on sensitive skin. ★★★★★
    Sara (Verified Buyer in USA)
    Love this new product! I ordered two bottles of this because I knew that I was going to love it... and I was right!!! I use it as an eye makeup remover. I also use it if I want to throw a quick clean on my face before bed. It smells amazing and takes off everything. Highly recommend!! ★★★★★
    Luxa (Verified Buyer in USA)
    Great Product! I love the smell of this! It really does a great job of removing all of the dirt, makeup, and oil. ★★★★★
    Maggie (Verified Buyer in USA)
    feels fresh It feels fresh and smells really lovely. I always feel very clean after using it although i wish it took my mascara off better. I usually use a 2cnd cleanser and find thats the best way to use this product for my skin. ★★★★★
    Ashton (Verified Buyer in USA)
    Removes makeup well... This product effectively removes makeup without being harsh. It also has a pleasant rose scent. ★★★★★
    Sam P. (Verified Buyer in USA)
    Great makeup remover and cleanser I love the smell of rose and was so excited to see a rose scented product from 100% Pure (please make more!). This cleansing water does a fantastic job at removing makeup. I use 100% Pure makeup and find everything works so well together. I will even use this in the morning as a quick cleanser to remove my retinol night balm and apply my daytime moisturizer. ★★★★★
    Laura B (Verified Buyer in USA)
    In Love!! I have dry, sensitive skin and have to be very choosy with my skincare products. I knew rose water was more than a safe bet so I eagerly purchased this. I have to say, WOW! It smells wonderful, feels light, melts off my makeup(even mascara doesn't stand a chance), and leaves my skin feeling soft. It didn't dry out my skin but instead left it feeling pampered. Thank you 100% Pure, I will buy this again for sure! ★★★★★
    Ashley I Davis (Verified Buyer in USA)
    Love it !!! This is the best make up remover ! ★★★★★
    Katherine Hernandez (Verified Buyer in USA)
    New fav! I absolutely love this cleansing water! It smells amazing and leaves my skin feeling clean and soft. This is definitely going to be a permanent part of my nighttime skin routine. ★★★★★
    Natalie (Verified Buyer in USA)
    Great Product! Love it very effective and gentle för my sensitive skin! ★★★★★
    Sonya (Verified Buyer in USA)
    I love it? This is so convenient to clean my face and eye make up specially at night when I dont feel like washing my face sometimes. Smells beautiful, takes all makeup even my sunscreen out and and leaves my skin super soft. I will definitely buy this again! Great job 100% pure? ★★★★★
    natalia garcia (Verified Buyer in USA)
    Great Make Up Remover, No Oily Feel, Lovely Soft Scent I used this product while at the store to remove my make up and it removed everything effortlessly without any greasy feel. It smells delightful. ★★★★★
    Katherine (Verified Buyer in USA)
  • Fruit Pigmented® icon - Product Page Fruit Pigmented®   Natural icon - Product Page Natural   Vegan icon - Product Page Vegan   Cruelty free icon - Product Page Cruelty Free   Gluten free icon - Product Page Gluten Free   PRODUCT DETAILS For Normal, Dry Skin Types     |     Full Coverage     |     Semi-Dewy Finish Healthy, hydrating foundation gives you full coverage and a satin, slightly dewy finish for a glowing complexion. Formulated with hydrating aloe, protective green tea, anti-aging red wine resveratrol and Alpha Lipoic Acid, reparative vitamin E, and skin-softening super fruit oils of pomegranate and acai berries. Colored from vitamin and antioxidant rich plant pigments.
    • Coverage 
    • Finish       
  • Rated 5.00 out of 5
    Natural icon - Product Page Natural   Vegan icon - Product Page Vegan   Cruelty free icon - Product Page Cruelty Free   Gluten free icon - Product Page Gluten Free DESCRIPTION . 10% Vitamin C: Boosts Collagen and Elastin production; Brightens . 10% Niacinamide: Increases ceramide levels for moisture and suppleness . 10% Vitamin E: Restores and protects from free radical, environmental damage . 1% CoQ10: Reverses sun damage . 1% Retinol: Lessens and prevents lines and wrinkles / firms skin Potent, stabilized vitamins work synergistically to reduce lines and wrinkles, increase firmness and elasticity, brighten and even skin tone. Niacinamide and Vitamin C are two anti-aging superstars but not usually formulated together because of difference in pH levels. However, we formulated with Magnesium Ascorbyl Phosphate, the highest quality, most stable form of Vitamin C with a pH balance of 6, the same as Niacinamide which makes them work harmoniously together to restore a youthful, healthy, glowing complexion. Balanced serum can also be used around eyes, including your lids. VEGAN
    Great Improvements! This product has given me great results in a short amount of time. It is smoothing my skin and lessening my fine lines! It smells wonderful, goes on with ease, and the bottle is easy to use and store. Great product! ★★★★★
    Tiffany (Verified Buyer in USA)
    Best night serum I've EVER used! I absolutely love this product, my skin looks and feels AMAZING!! It's lightweight not greasy at all and absorbs quickly! I am addicted!! I hope they don't ever discontinue this product, so many items that I have used are gone now. I don't see how this product can be improved it's perfect! ★★★★★
    angelina sullivan (Verified Buyer in USA)
    Good for dark spots I used the Vitamin C serum, but wasn't sure I was getting a lot of benefits, so I switched to this serum. I use this serum in conjunction with the Purist vitamin A & C overnight balm. I'm about halfway through the bottle and have noticed that a couple of darker spots on my forehead have faded. I'm pretty pleased with the results, so will repurchase. ★★★★★
    Jessica (Verified Buyer in USA)
    I really like it Ever since the last release of new products a few months back, my skin have been improving so much. I really like this product. It smells great, and I think the retinol and vitamin C in it are really helping my acne prone skin. Not the biggest fan of the texture (I like more lightweight- but I understand that it may need to be like this to get the best results- and I use it at night, so it's okay). Will continue to purchase. ★★★★★
    Cassandra T. (Verified Buyer in USA)
    Miracle in a bottle This serum is amazing! I have sensitive and acne prone skin and this serum makes my skin calm and glowing. It's helped my overall skin tone and reduced blemishes. I wake up in the morning and my skin looks amazing. Love it! ★★★★★
    Megan (Verified Buyer in USA)
  • DESCRIPTION Natural Icon Natural    Natural Icon Vegan    Cruelty-Free Icon Cruelty Free    Gluten-free Wheat Icon Gluten Free     This ultimate multitasking sheet mask does it all! Lessens lines & wrinkles with Retinol; Brightens with Licorice; Evens skin tone with Sake Enzymes; Boosts collagen & elastin with Vitamin C; Regenerates with Red Wine Resveratrol; Restores damaged skin with Vitamin E; Increases circulation & oxygen flow with Caffeine; Moisturizes (feed skin with oil) with Carrot Seed Oil; Retains moisture with Kinetin; Hydrates (feed skin with water) with Hyaluronic Acid; Softens with Pomegranate Oil; Improves skin texture with Rosehip Oil; Soothes with Ylang Ylang Essential Oil; Reduces inflammation with Chamomile Essential Oil.
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    Natural icon - Product Page Natural   Vegan icon - Product Page Vegan   Cruelty free icon - Product Page Cruelty Free   Gluten free icon - Product Page Gluten Free DESCRIPTION Potent concentration of age correcting vitamins, stem cells, and peptides promotes collagen production, elasticity, and lessens appearance of wrinkles.   USA CUSTOMERS' REVIEWS
    Amazing eye cream This is the best eye cream I’ve ever used and it delivers results fast! I’ve been using this product for a little over a month now and my fine lines have been softened a lot. Yes it’s pricey and a small tube but you only need the tiniest bit as it’s soooo concentrated. I don’t even think I’ve used a quarter of the tube yet so it’ll definitely last awhile seeing it’s only needed at night. I highly recommend this product. ★★★★★
    Michelle Charlebois (Verified Buyer in USA)
    Amazing!!! This eye cream is seriously sooo good!! I turned 30 this year and out of nowhere fine lines showed up around the sides of my eyes. I researched and read so many products and ultimately went with this one. Within a week I noticed a huge difference in the lines appearing much smaller and under my eyes looks so much brighter!! Beyond happy with finding this gem. ★★★★★
    Samantha (Verified Buyer in USA)
    PM Retinol eye cream Love the consistency of this eye cream... don't need much and absorbs well. Have been using since december AND SEE RESULTS as I'm in my early 40s and eyes were showing signs of aging... looking refreshed! ★★★★★
    TRACY ZUFKA (Verified Buyer in USA)
    Great nighttime eye cream You definitely don't need a quarter-sized amount though! I would say a dime, at most - a little goes a long way, so this tube should last you a while! ★★★★★
    Caroline (Verified Buyer in USA)
    It Actually Works! I have been using this for about a month, was starting to notice sagging skin around my eye lids (an unfortunate hereditary trait in my family)... and then one day I noticed some little ninja-stealth laugh lines had snuck up on me:-/... overall my eyes seemed to just look tired and more sleep wasn't helping. Figured I would give this a try, not expecting much impact on anything but maybe fine lines, and I have been amazed!!! Eyes look wider, more open, and the lines are significantly less noticeable... even started seeing results without magnifying mirror after only two weeks:-)... You only need to use a tiny bit each evening to get results so a tube will last you a lot longer than you might expect and at this price point, this is actually quite a steal for 100% natural, ethically sourced, AND effective ingredients. ★★★★★
    Jennifer Westbrook (Verified Buyer in USA)
    Nice addtion to my night time skincare I've been using this every night and I see a big difference in the brightness of my eyes. ★★★★★
    PAMELA MOORE (Verified Buyer in USA)
    33 is the new 23 Background info - 33 year old female, some signs of aging (crows feet) but not super deep, not much puffiness or black circles under my eyes, live at the beach so I do have some dark spots. I have only used this product for 1 week, but I really like it so far. It does not give dramatic results overnight, but after 1 week of use I have noticed a reduction in how deep my crows feet are. My 2nd skin foundation doesn't seem to settle in as much, making my "wrinkles" less noticeable. I feel like my eyes look brighter and more rested as well. I also had a co-worker tell me I was "glowing" today. Im contributing that to my brighter, smoother looking eyes. I also use the pm serum with Retinol and LOVE it. Would definitely recommend to anyone wanting to lessen the signs of aging, and brighten up a bit. ★★★★★
    Amber H. (Verified Buyer in USA)
    Great for eyes Happy with this pm cream ★★★★★
    laura g. (Verified Buyer in USA)
    Great product! Amazing ingredients and formulation! I use it all over my face not just around the eyes. ★★★★★
    Nadia D.(Verified Buyer in USA)
    Been waiting for this one This is a great nighttime eye cream. Hydrating but not too heavy or greasy. I have been waiting for 100% Pure to come out with a line of stronger anti-aging products and this is a great addition to their line. ★★★★★
    Sarah Whiteside (Verified Buyer in USA)
    Fabulous Will buy again ★★★★★
    Amber P. (Verified Buyer in USA)
    Lives up to its promises! I was already a fan of the100% daytime eye cream, as it works to remove puffs and keeps my eye ares hydrated. I was thrilled to find an eye cream that not only contains a retinol ( I am a devoted Retin A user) but one that can actually be applied directly to the upper eyelid. I have been using this product for about two weeks and have been totally pleased. Would like to see the cream in a larger tube but perhaps there is a reason the tube is smaller. ★★★★★
    Deborah (Verified Buyer in USA)
    Highly caffeinated eye mask brightens and de-puffs. Extremely hydrating, quenches thirsty skin with blast of water delivered to dehydrated skin cells. The mask material "hydrogel" is composed from 95% organic aloe water) and 5% plant cellulose made to intensely hydrate. The longer you leave the mask on your skin, the thinner the hydrogel mask becomes because the water gets absorbed. The hydrogel assists in delivering active ingredients onto your skin.


  • DESCRIPTION Blurring, skin perfecting powder provides sheer to light coverage, and makes your complexion look silky and poreless. Mattifying setting powder made in a base of bamboo silica and colored from fruit pigments. Oil absorbing silica supports collagen formation and fruit pigments are full of vitamins and antioxidants for healthy skin. Vegan
  • Natural icon - Product Page Natural   Vegan icon - Product Page Vegan   Cruelty free icon - Product Page Cruelty Free   Gluten free icon - Product Page Gluten Free DESCRIPTION Deeply purifying facial cleanser in a base of detoxifying volcanic ash, pore minimizing bamboo charcoal and skin purging clay. Washes away makeup and other impurities while refreshing skin, without stripping or dehydrating. Anti-bacterial essential oils of spearmint, lemongrass and skin brightening lemon water invigorate and give you a healthy, glowing complexion. VEGAN