Products – 100% PURE®

Coffee Bean Caffeine Brightening Eye Cream

Rated 4.83 out of 5

RM229.00

Natural

Vegan

Cruelty Free

Gluten Free Anti-inflammatory, caffeine rich green tea and coffee de-puff while increasing circulation to brighten dark circles. Concentrated with potent anti-aging vitamins and antioxidants to awaken the eye area, and nourishing rosehip oil for softer, more youthful skin. Brightens & De-Puffs Results of an independent 4 week study: 97% reported reduction of puffiness 93% reported reduction of wrinkles 87% reported reduction of dark circles 93% reported increased firmness SOURCE Made in USA

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Vitamin C Serum

Rated 4.86 out of 5

RM299.00

Natural Vegan Cruelty Free Gluten Free

NEW PACKAGING Stabilized vitamin C boosts collagen + elastin production. Lightweight, stabilized vitamin C serum helps firm and brighten skin tone while promoting collagen production, and deeply hydrating skin with soothing aloe.

SOURCE Made in USA

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Fruit Pigmented® Cocoa Butter Matte Lipstick

Rated 4.95 out of 5

RM169.00

Fruit Pigmented®

Natural

Vegan

Cruelty Free

Gluten Free Matte lipsticks formulated with vibrant, long-lasting color from real fruit, and a nourishing blend of cocoa and shea butter to moisturize and soften lips. SOURCE Made in USA

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Multi-Vitamin + Antioxidants Potent PM Serum

Rated 4.95 out of 5

RM349.00

Natural Vegan Cruelty Free Gluten Free

Concentrated with 31% skin beneficial vitamins. Potent, stabilized vitamins in this PM serum work synergistically to reduce lines and wrinkles, increase firmness and elasticity, brighten and even skin tone.

SOURCE Made in USA

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Dark Spot Remover

Rated 4.82 out of 5

RM299.00

Natural Vegan Cruelty Free Gluten Free

Lightens Dark Spots + Evens Skin Tone. An all natural dark spot remover serum that visibly reduces hyperpigmentation, scars, and dark spots.

SOURCE Made in USA

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Long Last Liquid Eye Liner: Black Tea

Rated 4.71 out of 5

RM179.00

Fruit Pigmented®

Natural

Vegan

Cruelty Free

Gluten Free Liquid liner richly pigmented from micronized black tea leaves for deep, dramatic color. Long-lasting, smudge-proof, and water-resistant for all day wear. SOURCE Made in USA

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Mattifying Primer

Rated 5.00 out of 5

RM249.00

Fruit Pigmented®

Natural

Vegan

Cruelty Free

Gluten Free Silicone-free primer infused with skin-plumping seaweed collagen for flawless, long lasting cosmetic application. Fills fine lines while minimizing shine. SOURCE Made in USA

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Fruit Pigmented® 2nd Skin Foundation 4PK Set

Rated 4.67 out of 5

RM20.00

DESCRIPTION A serum foundation formulated with olive squalane, anti-aging antioxidants, pure fruit pigments and vitamins. Providing adjustable coverage, a natural finish, and the look and feel of beautiful skin while delivering a noticeably brighter, more youthful appearance like nothing you've ever felt before. This skin-perfecting formula is as healthy as it is luxurious.

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Multi-Vitamin + Antioxidants Ultra Riché PM Treatment

Rated 5.00 out of 5

RM329.00

Natural

Vegan

Cruelty Free

Gluten Free Luxurious PM cream is a multi-vitamin powerhouse made with correcting vitamin C and reparative vitamin A, and works to combat daily damage and signs of aging. SOURCE MADE IN USA

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Nopal Cactus Cleanser

Rated 5.00 out of 5

RM199.00

Natural Vegan Cruelty Free Gluten Free

NEW PACKAGING Hydrating. Replenishing cleanser made with a concentrated blend of desert botanicals like nopal cactus, prickly pear, and aloe vera to deeply cleanse and balance the skin.

SOURCE Made in USA

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Green Tea SPF 30

Rated 4.50 out of 5

RM199.00

Natural Vegan Cruelty Free Gluten Free

Moisturizing sunscreen lotion defends against harmful UV rays with SPF 30 protection, while nourishing and rehydrating thirsty skin with green tea and aloe.

SOURCE Made in USA

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Fruit Pigmented® Ultra Lengthening Mascara – Black Tea

Rated 4.67 out of 5

RM169.00

DESCRIPTION Our Fruit Pigmented® Ultra Lengthening Mascara lengthens and separates lashes without clumping, smudging, or flaking. Fitted with a slim hourglass wand to coat each lash in healthy conditioners and stunning natural pigment from black tea, berries, and cocoa. This mascara formula is water resistant and free of coal tar, teflon, and other toxic petrochemicals. Black Tea is a midnight black. VEGETARIAN

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Fruit Pigmented® Lip Gloss

Rated 4.50 out of 5

RM129.00

Fruit Pigmented®

Natural

Vegan

Cruelty Free

Gluten Free Ultra shiny lip gloss made with restorative vitamin E and real fruit pigments. Softens and moisturizes lips while delivering silky smooth, semi-sheer coverage. SOURCE Made in USA

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Burdock & Neem Healthy Scalp Shampoo

Rated 5.00 out of 5

RM229.00

Natural Vegan Cruelty Free Gluten Free

Purifying formula unclogs pores, stimulates circulation, and alleviates dryness, itching, and flaking. With added hydration for healthier scalp and hair.

SOURCE Made in USA

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Acai Pulp Facial Scrub

Rated 4.75 out of 5

RM229.00

Natural Vegan Cruelty Free Gluten Free

Super fruit infused all natural facial scrub smoothes away bumps, flakes, and dead skin while instilling vitamins and antioxidants for a super soft, glowing complexion.

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Flower Water Toner

Rated 5.00 out of 5

RM229.00

Natural Vegan Cruelty Free Gluten Free

Boosts Collagen + Elastin. Hydrating face toner employs undiluted floral ingredients like rose hydrosol, calendula hydrosol, and witch hazel to calm and clarify skin for a healthy glow.

SOURCE Made in USA

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Fruit Pigmented® Lip Glaze

Rated 4.82 out of 5

RM149.00

Natural Vegan Cruelty Free Gluten Free

Our moisturizing Lip Glaze collection is made with real fruit pigments, plus avocado and cocoa butters to give lips a light, nourishing wash of natural color.

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Bamboo Blur Powder

RM229.00

Fruit Pigmented®

Natural

Vegan

Cruelty Free

Gluten Free Translucent to tinted setting powders made with mattifying bamboo silica to absorb excess oil, stamp out shine, and refract light for a soft, poreless finish. SOURCE Made in USA

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Grow More Shampoo

Rated 4.50 out of 5

RM209.00

Natural Vegan Cruelty Free Gluten Free

Minimizes shedding, stimulates hair growth, and deeply cleanses and clarifies scalp. Won't strip or dehydrate while promoting stronger, healthier hair.

SOURCE Made in USA

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Fruit Pigmented® Healthy Foundation

Rated 5.00 out of 5

RM249.00

Fruit Pigmented®

Natural

Vegan

Cruelty Free

Gluten Free Full coverage fruit pigmented® liquid foundation with soothing aloe, antioxidant-rich superfruit oils, oil-absorbing rice powder, and a flawless matte finish. SOURCE Made in USA

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Out of stock

Fermented Rice Water Toner

Rated 5.00 out of 5

RM249.00

Natural Vegan Cruelty Free Gluten Free

Brightening facial toner uses enzymes and amino acids from fermented rice water (Sake) to brighten, hydrate, plump, and deeply soften skin.

SOURCE Made in USA

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Fruit Pigmented® Pomegranate Oil Anti Aging Lipstick

Rated 4.95 out of 5

RM169.00

Fruit Pigmented®

Natural

Vegan

Cruelty Free

Gluten Free Anti-aging, super moisturizing lipstick made with pomegranate oil and shea butter to keep lips soft and supple. Colored with antioxidant-rich fruit pigments. SOURCE Made in USA

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Fruit Pigmented® Full Coverage Water Foundation

RM229.00

Fruit Pigmented®

Natural

Vegan

Cruelty Free

Gluten Free Fruit pigmented® foundation plumps and hydrates skin with soothing aloe and toning green tea. Flawless high-coverage foundation with a satin, lightly dewy finish. SOURCE Made in USA

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Hydra Drench Cream

Rated 5.00 out of 5

RM269.00

Natural Vegan Cruelty Free Gluten Free

Chia seed gel locks in hydration. Lightweight moisturizer with a fast absorbing formula that re-hydrates thirsty skin cells with soothing rose water and chia seed gel, a healthy source of beneficial omega fatty acids. Made in USA

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Yerba Mate Mist SPF 30

Rated 5.00 out of 5

RM309.00

DESCRIPTION Ultra light, broad spectrum SPF 30 mist is ideal for mess-free, full body sun protection. This mattifying formula uses Yerba mate tea leaf to fortify skin with antioxidants, to help protect against damaging free radicals and environmental pollutants. Our water-resistant, coral reef-safe sunscreen is made with broad spectrum mineral zinc oxide, and sprays evenly for full coverage. - Antioxidant rich yerba mate extract - Advanced zinc oxide broad spectrum sun protection, no synthetic chemical sunscreens - Quick drying, easy-to-apply continuous spray - Lightweight & naturally-derived formula - Sprays evenly & smoothly for full coverage - Water resistant (80 minutes) VEGAN

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Honey & Virgin Coconut Shampoo

Rated 4.75 out of 5

RM149.00

Natural Vegan Cruelty Free Gluten Free

Hydrating shampoo deeply moisturizes while gently cleansing with rich coconut foam. Restorative formula nourishes for stronger, healthier, glossier locks.

SOURCE Made in USA

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Out of stock

Fermented Rice Water Cleanser

Rated 5.00 out of 5

RM229.00

Natural

Vegan

Cruelty Free

Gluten Free DESCRIPTION Fermented rice water is rich in enzymes, amino acids, malic acid, minerals, and vitamins to brighten, exfoliate, and deeply soften skin. White mulberry, mushroom, licorice, and citrus balance skin tone, lessen appearance of dark spots, and brighten. Washes away makeup and other impurities without stripping or dehydrating.

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Creamy Long Last Liner: Blackest

RM139.00

Fruit Pigmented®

Natural

Vegan

Cruelty Free

Gluten Free This creamy, long-lasting eyeliner pencil glides easily onto lids to line and define your eyes, while nourishing skin with jojoba oil. SOURCE Made in Czech Republic

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Retinol Restorative Overnight Balm

Rated 5.00 out of 5

RM379.00

Natural

Vegan

Cruelty Free

Gluten Free Nourishing PM balm enhances firmness, tone, and elasticity while you sleep. Made with vegan retinol, avocado butter, and plant oils to moisturize and restore. SOURCE MADE IN USA

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Out of stock

Rose Micellar Cleansing Water

Rated 5.00 out of 5

RM229.00

Natural Vegan Cruelty Free Gluten Free

Hydrating Makeup Remover. Hydrating cleansing water gently rinses away makeup, sunblock, excess oil, and environmental toxins while purifying and toning with calming floral waters.

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Luminous Primer

Rated 5.00 out of 5

RM249.00

Fruit Pigmented® Natural Vegan Cruelty Free Gluten Free

Silicone-free, antioxidant infused primer diffuses pores and illuminates with light reflective pigment while giving flawless, long lasting cosmetic application.

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Bright Eyes Mask

RM49.00 – RM199.00

Natural

Vegan

Cruelty Free

Gluten Free

Hydrating eye masks made with cooling cucumber and natural caffeine to de-puff the eye area. Masks are made of 95% organic aloe juice and 5% plant cellulose.

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Matcha Oat Milk Nourishing Mask

Rated 5.00 out of 5

RM249.00

Natural Vegan Cruelty Free Gluten Free

A nourishing mask concentrated with soothing oats, moisturizing coconut milk, calming calendula, plumping hyaluronic acid, and restorative matcha green tea.

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Fruit Pigmented® Pretty Naked Palette

Rated 5.00 out of 5

RM279.00

DESCRIPTION This Pretty Naked Palette will make you look gorgeous, naturally. Soft, neutral tones that will enhance and beautify without making you look too made up. 100% Natural, nourishing formulas packed with antioxidants, vitamins and beautiful colors from pigments of fruits, seeds, flowers and vegetables. To create a variety of perfectly pretty looks, use our extensive collection of Cruelty-Free brushes. Vegan

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Fruit Pigmented® Berry Naked Palette

RM279.00

Fruit Pigmented®

Natural

Vegan

Cruelty Free

Gluten Free Fruit Pigmented® makeup palette of nude, blush, and metallic tones. Includes eyeshadows, blush, and highlighter colored from fruit and vegetable pigments. SOURCE Made in USA

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Fruit Pigmented® Better Naked Palette

RM279.00

DESCRIPTION Better Naked Palette amplifies rosy, taupe, and beige toned nudes with shimmery, gilded metallics. Pigmented from antioxidant rich fruits, vegetables, tea, and other skin beneficial plants. Healthy, natural color cosmetics formulated with skin nourishing nutrients. This deluxe palette features a highlighter, blush, and 3 stunning eye shadows. USA CUSTOMERS' REVIEWS

Love this palette All of these colors are stunning and beautiful. They are unique but still perfect for neutral everyday wear. ★★★★★

Nikki P. (Verified Buyer in USA)

Favorite Palette debated purchasing this because I tend to only use 1 or 2 shades in the palettes. I absolutely love and use all of the shades in this one. I am currently light to light medium, and this palette will continue to be my "go to" when I tan. It's perfect for various occasions/ looks (natural, every day, date night, dramatic, etc). I will repurchase. ★★★★★

Bry (Verified Buyer in USA)

Perfection in a palette! I am super impressed with these beautiful colors, their pigmentation, and their staying power! Seriously love this palette and I'm so amazed with the quality of 100% pure products!! ★★★★★

Hannah A (Verified Buyer in USA)

Stunning I’m in love with this palette and use it every day! The highlight and blush are lovely and can be used as shadows. All the powders have lasting power and no fall out. Highly, highly recommend! ★★★★★

Allie (Verified Buyer in USA)

Beautiful palette I love this palette! The colors are beautiful and bold but create such a natural look! ★★★★★

Brittany (Verified Buyer in USA)

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Blood Orange Cleansing Balm

Rated 4.50 out of 5

RM229.00

Natural Cruelty Free Gluten Free

NEW PACKAGING Uplifting + Energizing. Moisturizing facial cleanser made with degreasing blood orange, plus coconut and olive oils to sweep away even the most stubborn makeup, debris, and impurities.

SOURCE Made in USA

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Out of stock

Honey & Virgin Coconut Conditioner 13 oz

RM209.00

DESCRIPTION Restorative conditioner deeply moisturizes, repairs, softens and detangles dry, damaged hair. Gentle enough for color treated and all hair types. Formula does not contain synthetic chemicals, artificial fragrances, chemical preservatives, sulfates, detergents or any other harsh ingredients. Vegetarian

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Fruit Pigmented® Foundation Powder: Creme

Rated 5.00 out of 5

RM209.00

fair with neutral to warm undertone 100% PURE® foundations incorporate skin care benefits. You not only get the coverage and finish you want from a foundation, but our natural formulas also contain nutrients to improve the health of your skin. Now, that's what we call “high performance foundation makeup”! DESCRIPTION Super lightweight face powder to give you a beautiful, flawless, poreless complexion. Use alone or over our tinted moisturizer. All natural formula packed full of anti-aging vitamins, antioxidants and skin purifying eucalyptus, soothing calendula, chamomile and rose, oil absorbing rice powder and flattering color from fruits and vegetables. Does not contain talc, chemical preservatives, fragrances or any other toxins. Vegan

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Grow More Conditioner

RM229.00

Natural Vegan Cruelty Free Gluten Free

Glossy Locks Grow More Conditioner is formulated to minimize shedding and stimulate new hair growth. Deeply nourishes, hydrates, and detangles for smooth, soft, and healthier hair.

SOURCE Made in USA

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